Profoto Holding AB (publ)

Profoto Holding AB (publ) specializes in providing advanced lighting solutions for professional photographers across Sweden and the international market. Their comprehensive product portfolio encompasses a variety of essential photographic lighting equipment, such as on-camera and off-camera flashes, versatile monolights, and portable studiopacks. They also cater to the evolving smartphone photography market with dedicated lighting and light-shaping tools. A significant portion of their offerings consists of light modifiers designed to sculpt and control illumination. These include an extensive selection of softboxes, umbrellas, beauty dishes, reflectors, grids, gels, barndoors, collapsible reflectors, snoots, and various adapters and special effect tools, alongside other accessories crucial for light shaping. Beyond core lighting, Profoto also supplies air remotes for seamless control and a wide array of practical accessories like protective bags and cases, essential batteries and chargers, connecting cables, consumables, and sturdy light stands. Customers can acquire Profoto's products through a well-established network of dealers, rental companies, or directly via their online sales channels. This Swedish company, founded in 1968, maintains its headquarters in Sundbyberg.