Financials in USD. Standardized financial statements.
A compact view of how Baozun Inc. turns revenue into operating income and net income.
| Metric | FY 2025 | FY 2024 | FY 2023 | FY 2022 | FY 2021 | FY 2020 | FY 2019 | FY 2018 | FY 2017 | FY 2016 |
|---|---|---|---|---|---|---|---|---|---|---|
| Revenue? | $9.95B | $9.42B | $8.81B | $8.40B | $9.40B | $8.85B | $7.28B | $5.39B | $4.15B | $3.39B |
| Revenue Growth? | +5.6% | +6.9% | +4.9% | -10.6% | +6.2% | +21.6% | +35.0% | +30.0% | +22.4% | 0.0% |
| Cost of Revenue? | $4.89B | $4.94B | $4.92B | $4.98B | $5.94B | $5.59B | $4.45B | $3.30B | $2.74B | $2.46B |
| Gross Profit? | $5.06B | $4.49B | $3.90B | $3.42B | $3.46B | $3.27B | $2.83B | $2.10B | $1.41B | $927.56M |
| Gross Margin? | +50.9% | +47.6% | +44.2% | +40.8% | +36.8% | +36.9% | +38.8% | +38.9% | +34.1% | +27.4% |
| Operating Expenses? | $4.98B | $4.60B | $4.10B | $3.38B | $3.45B | $2.71B | $2.44B | $1.74B | $1.16B | $837.50M |
| Operating Income? | $74.95M | -$114.83M | -$206.38M | $33.29M | $7.02M | $558.68M | $306.17M | $355.77M | $256.33M | $90.07M |
| EBITDA? | $65.55M | $190.85M | $75.95M | -$326.85M | $109.78M | $669.29M | $529.68M | $420.95M | $306.95M | $125.95M |
| Income Before Tax | -$189.67M | -$117.64M | -$210.77M | -$583.89M | -$150.70M | $554.32M | $348.27M | $335.72M | $264.65M | $102.25M |
| Income Tax Expense | $9.91M | $20.74M | $12.00M | $26.48M | $55.26M | $127.79M | $71.14M | $64.95M | $54.25M | $16.83M |
| Net Income? | -$242.10M | -$185.20M | -$278.42M | -$653.29M | -$219.83M | $425.99M | $281.30M | $269.71M | $208.87M | $86.63M |
| EPS? | $-4.05 | $-3.09 | $-4.68 | $-10.68 | $-3.06 | $6.81 | $4.86 | $4.50 | $3.87 | $1.74 |
| Diluted EPS? | $-4.05 | $-3.09 | $-4.68 | $-10.68 | $-3.06 | $6.69 | $4.71 | $4.50 | $3.57 | $1.59 |
Revenue, profitability, margins, EPS, and share-count trends over time.
Top-line demand and scale over time
Profit left after direct production costs
Core business profitability before financing and tax
Bottom-line profit after all expenses
Profit allocated to each diluted share
Share count trend that affects EPS quality
Gross, operating, and net margin quality