Pernod Ricard Confirms Discussions With Brown-Forman

PARIS--(BUSINESS WIRE)--Regulatory News: Pernod Ricard (Paris: RI) Press release – Paris, 26th March 2026 Following recent speculation in the press, Pernod Ricard confirms that it is in discussions regarding a potential business combination with Brown-Forman. If agreed and subject to customary approvals, this partnership would be akin to a merger of equals, drawing from the talent and expertise of both companies, and creating value for shareholders of both companies. The contemplated combinatio.