Chico's FAS Unveils First-Ever Credit Card Program and Reimagined Loyalty Experience Across Chico's, Soma, and White House Black Market in partnership with Synchrony and Mastercard

Updated Loyalty Programs Introduce First-Ever Credit Cards for the Brands, Offering Enhanced Rewards and Expanded Payment Options Key Highlights: Chico's FAS and Synchrony have launched co-branded Mastercard and private label credit card programs to provide Chico's, White House Black Market (WHBM), and Soma customers with expanded benefits and payment options. Chico's, WHBM, and Soma (collectively, the Chico's FAS brands) have each relaunched their loyalty programs (Club Chico's, WHBM Prestige, and Soma My Rewards) making it simpler for customers to understand how they earn rewards and easier to get rewarded more quickly.
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