BRFNL: An 8.875% Fixed/Reset Rate Preferred IPO From Bread Financial

Bread Financial Holdings issued the 8.875% Fixed-Reset Rate Non-Cumulative Preferred Stock Series B (BFH-B), now trading OTC as BRFNL. BFH-B offers a reset feature tied to five-year Treasuries, making it more attractive than BFH-A in a rising rate environment. But it remains highly speculative. Equity and dividend coverage have decreased post-issuance.