Widmer Brothers Launches “Stay Sunny” Campaign, a Full Brand Refresh Across Its Portfolio

PORTLAND, Ore., May 07, 2026 (GLOBE NEWSWIRE) -- Widmer Brothers Brewing , the creator of the Original American Hefeweizen and a craft brand by Tilray Brands, Inc. (NASDAQ: TLRY and TSX: TLRY), today announced the launch of ‘Stay Sunny', a full brand refresh across its entire Hefe portfolio, marking a new chapter for one of Oregon's most iconic breweries and the originators of the American Hefeweizen.