Wingstop Turns Loyalty into Cultural Currency with the Launch of Club Wingstop

Reality star and pop culture icon Maura Higgins teams up with Wingstop to launch the program and a limited-edition "Club in a Box" featuring curated items by the celebrity DALLAS, May 27, 2026 /PRNewswire/ -- Wingstop (NASDAQ: WING) is bringing bold flavor and unmatched energy together with the launch of Club Wingstop, a next-level loyalty rewards program and experience built on one core belief: Members Eat First. Built on Wingstop's continued investment in digital innovation, Club Wingstop is the next evolution in creating personalized, connected fan experiences.