INAUGURAL ENHANCED GAMES ENGAGES MORE THAN A BILLION PEOPLE WORLDWIDE, OWNS THE INTERNET CONVERSATION AND DRIVES MASSIVE BRAND AWARENESS WITH MARGINAL MEDIA INVESTMENT

Multi-Platform Strategy Accounts for More Than Four Million Live Views Excluding Roku and More Than 1 Million Live Hours Watched of the Games Globally Four Twitch Streamers Account for 1.9 Million of the Live Views Equivalent to an NBA Game on ESPN or a Tonight Show Episode Starring Jimmy Fallon on NBC NEW YORK, June 1, 2026 /PRNewswire/ -- Enhanced (NYSE: ENHA), the elite sports competition and personalized performance products company, today announced that the inaugural Enhanced Games captured the world's attention and owned the internet conversation with more than one billion people engaged across a 7-day period from May 24–30. This impressive performance was the result of Enhanced's multi-platform strategy that leveraged its owned social properties, those of sponsors including Zoop and Rumble, the views gained from welcoming four of the largest global Twitch streamers, as well as celebrities, social media influencers and content creators.