Celsius: Cannibalization? Who Cares, I Care About Domination

Celsius delivered a strong Q1 with double-beat results, validating its execution capabilities post-acquisitions. CELH now commands a 21% energy drink market share, leveraging recent acquisitions and PepsiCo distribution to accelerate growth. Gross margin contraction is expected to reverse as integration synergies materialize, with management guiding improvement by Q3/Q4.